Advertise inside ChatGPT
The largest new advertising surface since social just opened. Simplee builds and runs ChatGPT ad campaigns that reach your buyers inside the conversation, while competition is still thin.
A few King West and Liberty Village pre-construction projects fit that budget and spring timeline. Worth touring before you decide...
New 2BR condos near King West, spring 2026 occupancy
Floorplans from $880K. Book a private preview this week.
westloft-residences.example →
Illustrative example. Not a real ad.
A new place to reach buyers, the moment they are deciding
As of 2026, advertisers in the United States and Canada can run ads inside ChatGPT, with no high spend minimums and no gated access. Sponsored placements appear directly inside conversations, clearly labeled, and matched to what the person is actually discussing. It is a massive, engaged audience with very little competition for attention, and a platform actively courting its first advertisers.
0B+
Monthly active users on ChatGPT, the fastest app in history to reach the milestone.
0.0B
Prompts sent every day - where research, comparisons, and buying decisions now happen.
0x
Conversion lift - AI-referred visitors convert at roughly four times the rate of typical traffic.
Sources: OpenAI, 2026. Sensor Tower via Reuters, 2026. Semrush cross-industry analysis, 2026. Figures vary by study and category.
This is the moment search had in 2002 and social had in 2008
Every dominant ad channel had a short window when the audience was already there and almost no brands were competing for it. The advertisers who moved early learned what worked and locked in an advantage before costs rose. ChatGPT advertising is that window right now.
2002
Search
AdWords was new. Brands who showed up early learned the channel before costs rose.
2008
Social
Facebook opened ads. Early advertisers built audiences while inventory was cheap.
2026
AI
ChatGPT ads open to advertisers in the US and Canada. The window is now.
An ad that appears inside the answer
ChatGPT ads are a simple, native unit that fits the conversation. Here is how they work.
A few hybrid SUVs in that price range balance reliability and space well...
2026 hybrid SUV, $44,990, seats 5 plus cargo
Book a weekend test drive at your local dealer.
northstar-motors.example →
Illustrative example. Not a real ad.
- 01
Placement
Ads appear at the bottom of ChatGPT's answers, clearly labeled as sponsored and separated from the organic response. The answer itself is never influenced by advertisers.
- 02
Targeting
There are no keywords to buy. The platform matches your ad to the context of the live conversation, so your brand surfaces at the exact moment someone is researching your category.
- 03
Format
A simple unit: headline, description, image, and link. The creative reads like a natural next step in the conversation rather than an interruption.
People do not type keywords into ChatGPT
They describe their situation in full sentences: their budget, their timeline, their constraints, their taste. An ad matched to that conversation reaches a far more qualified prospect than a keyword ever could, and right now very few brands are competing for that moment.
Two words. Could be anyone, anywhere in the funnel - a buyer, a renter, a student writing a paper.
"We're a couple with a budget around 900k, looking at 2-bedroom condos near King West in Toronto, ready to close by spring."
Budget, neighbourhood, unit size, timeline. The match is far more qualified.
People describe their situation in full sentences. The match is more qualified.
What a ChatGPT ad looks like in your category
The format is the same across industries. The difference is the conversation it shows up in. Here are illustrative examples.
New 2BR condos near King West, occupancy spring 2026
Floorplans from $880K. Book a private preview this week.
westloft-residences.example →
Illustrative example. Not a real ad.
Consolidation loans up to $50K for self-employed Canadians
Soft credit check. Rate quote in 2 minutes, no impact on your score.
northbridgelending.example →
Illustrative example. Not a real ad.
Cordless pet-hair vacuum, $449 with free returns
Tangle-free brush, 60-min runtime, HEPA filter. Ships in 2 days.
voraclean.example →
Illustrative example. Not a real ad.
Mid-market CRM with 30-day guided migration
Built-in pipeline analytics. Free migration audit for teams of 25+.
pipefront.example →
Illustrative example. Not a real ad.
Why move now
The audience is already there
Over a billion people use ChatGPT every month, and a growing share of product research, comparisons, and buying decisions now starts in a conversation instead of a search bar.
Competition is thin
Most brands have not arrived yet. Early advertisers face limited auction pressure and can learn what works in their category before the platform gets crowded and costs rise.
Fast track to AI visibility
Being present in AI conversations is becoming as important as ranking in search. Advertising is the immediate way to claim that visibility while organic AI presence takes time to build.
Conversion comparison
AI-referred visitors convert at roughly 4x typical traffic
Source: Semrush cross-industry analysis, 2026. Other studies report higher figures by category.
A contained pilot, then scale on evidence
We keep the first campaign focused and measurable. We define the conversation contexts where your buyers already are, write creative that reads as a natural next step rather than an interruption, launch a contained pilot, and report on real performance. From there, scaling is a decision backed by evidence, not a leap.
- 01
Define contexts
Map the conversations where your buyers already are.
- 02
Native creative
Write the ad as a natural next step, not an interruption.
- 03
Launch a pilot
Contained spend, real audiences, real performance.
- 04
Report and scale
Honest reporting. Scale only what proved out.
Operators, not spectators
Simplee Digital has run high-scale performance marketing for 15 years, and we run it every day on our own brands, including Smarter Loans, Canada's leading loan comparison marketplace. We treat ChatGPT ads the way we treat every channel: built around your buyer, run for real outcomes, and measured honestly. Because the surface is new, the advantage goes to teams who move early and learn fast. That is exactly how we work.
15 years of performance marketing at scale.
An AI-native agency, present at the start of the channel.
Pilots designed to prove value before you scale spend.
ChatGPT ads, common questions
See how this would work for your brand
We will walk you through what a pilot campaign would look like for your business and what to expect, in a short call.
Marathon-ready neutral trainers, $189
Free 60-day try-on. Ships from Toronto.
stridelab.example →
Illustrative example. Not a real ad.