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Simplee Digital

Client · Business Funding

BizFund Canada

Full-stack digital acquisition for a business funding marketplace.

  • Google Ads
  • Meta Ads
  • SEO
  • Landing Page Optimization
  • Analytics

Overview

BizFund Canada needed a digital acquisition partner that could drive qualified business funding leads at scale. Simplee Digital took over paid media, SEO, and conversion optimization, growing lead volume across channels.

Program Architecture

  • Paid Media Management

    Managed Google and Meta campaigns with continuous optimization.
  • Lead Generation

    Built and optimized lead funnels generating more qualified leads compared to pre-engagement baselines.
  • SEO & Content

    Organic search strategy targeting business funding and lending keywords to reduce dependency on paid channels.
  • Analytics & Reporting

    Full attribution tracking and monthly reporting to ensure transparency and data-driven decision making.

What Made the Difference

The combination of aggressive paid acquisition with strong conversion optimization meant BizFund wasn't just getting more traffic; they were getting more qualified applicants at a sustainable cost.

“If there were 6 stars, this team would get it. Excellence at every turn; they know their digital stuff, top to bottom, AND they take the time to know their customer.”
Jodi L.CEO, Bizfund Canada
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