About the easyfinancial case study

    easyfinancial (FinTech). Outcome: 100%+ YoY growth. easyfinancial, one of Canada's leading consumer lending brands, partnered with Simplee Digital to scale their digital acquisition. The team delivered 100%+ year-over-year growth for multiple consecutive years across paid and organic channels - all while operating within strict financial advertising compliance requirements.

    Scope: Performance Marketing, SEO, Content, Multi-Channel Acquisition.

    Key results: 100%+ YoY Growth Rate; Multiple years Duration; Consumer lending Industry; Fully regulated Compliance.

    Plain-text mirror: https://simplee.digital/case-studies/easyfinancial.txt. Book a strategy call: https://simplee.digital/book.

    Back to Case Studies
    FinTech
    100%+ YoY growth

    easyfinancial

    Performance marketing and SEO for a leading Canadian consumer lender.

    Performance Marketing
    SEO
    Content
    Multi-Channel Acquisition

    Overview

    easyfinancial, one of Canada's leading consumer lending brands, partnered with Simplee Digital to scale their digital acquisition. The team delivered 100%+ year-over-year growth for multiple consecutive years across paid and organic channels - all while operating within strict financial advertising compliance requirements.

    100%+ YoY
    Growth Rate
    Multiple years
    Duration
    Consumer lending
    Industry
    Fully regulated
    Compliance

    Program Architecture

    Performance Marketing

    Managed large-scale paid campaigns across search and social, driving qualified consumer lending leads.

    SEO

    Built organic visibility for competitive consumer lending keywords, reducing cost-per-acquisition over time.

    Multi-Channel Strategy

    Coordinated acquisition across multiple channels while maintaining strict compliance with financial advertising regulations.

    Sustained Growth

    Delivered 100%+ year-over-year growth for multiple consecutive years through continuous optimization.

    What Made the Difference

    Achieving consistent 100%+ growth year after year is rare - doing it in a heavily regulated industry is even harder. The team's deep understanding of financial advertising compliance meant campaigns could scale aggressively without risk.

    Want Results Like These?

    Book a free strategy call and we'll show you what growth looks like for your brand.

    Book a Strategy Call