easyfinancial (FinTech). Outcome: 100%+ YoY growth. easyfinancial, one of Canada's leading consumer lending brands, partnered with Simplee Digital to scale their digital acquisition. The team delivered 100%+ year-over-year growth for multiple consecutive years across paid and organic channels - all while operating within strict financial advertising compliance requirements.
Scope: Performance Marketing, SEO, Content, Multi-Channel Acquisition.
Key results: 100%+ YoY Growth Rate; Multiple years Duration; Consumer lending Industry; Fully regulated Compliance.
Plain-text mirror: https://simplee.digital/case-studies/easyfinancial.txt. Book a strategy call: https://simplee.digital/book.
Performance marketing and SEO for a leading Canadian consumer lender.
easyfinancial, one of Canada's leading consumer lending brands, partnered with Simplee Digital to scale their digital acquisition. The team delivered 100%+ year-over-year growth for multiple consecutive years across paid and organic channels - all while operating within strict financial advertising compliance requirements.
Managed large-scale paid campaigns across search and social, driving qualified consumer lending leads.
Built organic visibility for competitive consumer lending keywords, reducing cost-per-acquisition over time.
Coordinated acquisition across multiple channels while maintaining strict compliance with financial advertising regulations.
Delivered 100%+ year-over-year growth for multiple consecutive years through continuous optimization.
Achieving consistent 100%+ growth year after year is rare - doing it in a heavily regulated industry is even harder. The team's deep understanding of financial advertising compliance meant campaigns could scale aggressively without risk.
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